Trending...
- Kaplan Morrell Law Firm Represents Former NHL Player in Workers' Compensation Case Drawing National Attention
- UK Financial Ltd Unveils The First ERC-3643 Security Token Born from a Meme: Introducing MayaCat Regulated Security Token (SMCAT) Successor to MayaCat
- Surf Air Mobility (N Y S E: SRFM) Accelerates Regional Air Mobility Revolution with Electra Aero Partnership, Palantir Alliance, and Record Revenue
A Swiss debut blending high performance and calm aesthetics—silicone-sheathed dumbbells and cork/PU mats designed to be seen, touched, and used daily. Move beautifully.
BERN, Switzerland - PrAtlas -- NOYA today unveiled noya.fit, a new standard in home training: powerful, premium gear engineered for serious sessions - then designed so beautifully you'll want it in plain sight. The collection pairs athlete-grade performance with a zen, design-forward aesthetic, turning equipment into an invitation to train.
At launch, NOYA introduces silicone-sheathed dumbbells - balanced, durable, and quiet on contact - and premium cork/PU mats that deliver grippy stability and a grounded feel. These are pieces you don't hide; you keep them where you live so they can cue action: it's your time to work out—move beautifully.
"We build equipment that asks for your attention," said Alex Droscariu, founder of NOYA. "It's beyond décor - it's performance gear with the presence to get you moving."
More on PrAtlas
Why NOYA
Pre-orders are open now at https://noya.fit with a limited Founder Perk: 10% for life for early supporters. Designed in Switzerland; EU/CH shipping.
About NOYA
NOYA creates premium, design-forward training gear that blends performance engineering with a calm, minimal aesthetic. Built to live at the center of your space, NOYA turns equipment into a daily invitation: move beautifully. Learn more at https://noya.fit.
Media Contact
Press at NOYA - alex@noya.fit
At launch, NOYA introduces silicone-sheathed dumbbells - balanced, durable, and quiet on contact - and premium cork/PU mats that deliver grippy stability and a grounded feel. These are pieces you don't hide; you keep them where you live so they can cue action: it's your time to work out—move beautifully.
"We build equipment that asks for your attention," said Alex Droscariu, founder of NOYA. "It's beyond décor - it's performance gear with the presence to get you moving."
More on PrAtlas
- Allen Field Co., Inc. Components Selected for Esko ArtiosCAD 3D Component Library
- Thirteen Reasons Why Gyminny Kids Is San Diego's Best Gymnastics Gym
- Heritage At Manalapan - A New Luxury Single Family Home Community Coming Late 2025
- The Lashe® Announces Exclusive November Savings for Lash and Beauty Professionals
- Corcoran DeRonja Real Estate Welcomes Siobhán Simões to Its Growing Team
Why NOYA
- Performance first: Balanced cores, durable silicone shells, and high-grip cork/PU surfaces support strength and flow alike.
- Premium materials, calm palette: Neutral tones and refined textures integrate with interiors -meant to be seen.
- Invite, don't hide: Sculpted forms that make your gear a visual nudge - purposefully in the way.
- Small rituals, big consistency: Built to live where you live, so showing up feels effortless.
Pre-orders are open now at https://noya.fit with a limited Founder Perk: 10% for life for early supporters. Designed in Switzerland; EU/CH shipping.
About NOYA
NOYA creates premium, design-forward training gear that blends performance engineering with a calm, minimal aesthetic. Built to live at the center of your space, NOYA turns equipment into a daily invitation: move beautifully. Learn more at https://noya.fit.
Media Contact
Press at NOYA - alex@noya.fit
Source: Alex Droscariu
0 Comments
Latest on PrAtlas
- U.S. Military to Benefit from Drone Tech Agreement with NovaSpark Energy, Plus Longer NASA Space Missions via Solar Power Leader: Ascent Solar $ASTI
- $76 Million in Gold & Silver Holdings and Expanding Production — Pioneering the Future of Gold: Asia Broadband Inc. (Stock Symbol: AABB) is Surging
- Wohler announces three SRT monitoring enhancements for its iVAM2-MPEG monitor and the addition of front panel PID selection of A/V/subtitle streams
- Schemawriter.ai launches WordPress plugin as industry leaders confirm - schema markup is critical
- 20 Million Financing to Accelerate Growth and Advance Digital Asset Strategy Secured for Super League (N A S D A Q: SLE)
- uCAR Trading Launches goldsilbermarkt.de, a New Online Shop for Precious Metals
- Webinar Announcement: Reputational Risk Management in Internal Investigations: Controlling the Narrative Before, During, and After a Crisis
- Taking on the Multi-Billion-Dollar Swipe Industry: AI Curates Who You Meet—IRL over brunch
- 5,000 Australians Call for Clarity: NaturismRE's Petition Reaches Major Milestone
- Cartwheel Signs Letter of Intent to License Clearsight Therapeutics' Novel Pink Eye Treatment for 2027 Portfolio Expansion
- Vet Maps Launches National Platform to Spotlight Veteran-Owned Businesses and Causes
- $114.6 Million in Revenues, Up 54%: Uni-Fuels Holdings (N A S D A Q: UFG) Accelerates Global Expansion Across Major Shipping Hubs as Demand Surges
- Dental Care Solutions Unveils New Website for Enhanced Patient Engagement
- TradingHabits.com Launches to Support Day Trader Well-being
- $750 Million Market on Track to $3.35 Billion by 2034: $NRXP Launches First-in-Florida "One Day" Depression Treatment in Partnership with Ampa Health
- $750 Million Market Set to Soar to $3.35 Billion by 2034 as Florida Launches First-in-Nation One-Day: NRx Pharmaceuticals (N A S D A Q: NRXP) $NRXP
- BITE Data raises $3m to build AI tools for global trade compliance teams
- Phinge Issues Notice of Possible Infringement, Investigates App-less AI Agents & Technology for Unauthorized Use of its Patented App-less Technologies
- Huntington Learning Center of Russellville Marks 1 Year Anniversary; Extends Reduced Grant-Aligned Rates to All Students in Learning Center Services
- CCHR Supports Call to End Coercive Psychiatry at World Mental Health Congress