Trending...
- Crowdfunding Campaign Tips Off for 'NAWFSIDE' Short Film Highlighting Pressure in Youth Sports
- Fleet Mining Cloud Mining Platform — Latest Guide: Making Bitcoin Mining Safer and More Convenient
- Keebos Launches Crossbody Cases for Every iPhone 17 Model
Zimmermann's appointment accelerates Revenue Optics' rapid momentum as the firm continues to attract top industry talent and scale its platform as Distribution's Growth Engine.
MEMPHIS, Tenn. - PrAtlas -- Revenue Optics, the category-defining growth platform for B2B distributors, today announced the appointment of Matt Zimmermann as Executive Advisor, Finance & Operations. Zimmermann's addition marks a major milestone in Revenue Optics' mission to build the industry's first true platform business for sales transformation.
Zimmermann brings more than 30 years of senior finance and operations leadership across global and private equity–backed distributors. Throughout his career, he has guided multi-billion-dollar enterprises through M&A, integration, and large-scale transformation — consistently building financial frameworks that unlock sustainable growth.
His career highlights include:
As an Advisor, Zimmermann will:
"Revenue Optics is not just a consultancy — it's a modern growth platform," said Zimmermann. "By embedding financial rigor into sales transformation, we can rewrite how distributors and their investors think about growth. I'm excited to help Ali and the team drive this next era."
More on PrAtlas
"Matt's arrival signals the next chapter," said Ali Hasham, Founder & CEO of Revenue Optics. "He's been a CFO at scale, he's operated in PE-backed environments, and he's partnered with me directly on proving the ROI of inside sales. With his expertise, Revenue Optics gains the operational and financial muscle to match our ambition. This isn't just consulting — this is building the platform that will define the future of growth in distribution."
Zimmermann joins a growing bench of senior advisors as Revenue Optics accelerates its multi-engine growth strategy: consulting, recruiting, and platform expansion — with a clear path to category dominance.
About Revenue Optics
Revenue Optics is built by former sales leaders with decades of distribution expertise. The firm helps distributors and sales-driven organizations achieve sustainable growth by aligning sales strategy, recruiting, and enablement into one cohesive system. Positioned as Distribution's Growth Engine, Revenue Optics specializes in inside sales transformation, SDR recruiting, and performance-based consulting—equipping clients with the talent, tools, and operating discipline to modernize their sales models, expand account coverage, and unlock the next era of organic growth.
More on PrAtlas
For more information, visit www.revenueoptics.com.
Press Contact
Name: Ali Hasham
Title: Founder & CEO
Email: Press@revenueoptics.com
Zimmermann brings more than 30 years of senior finance and operations leadership across global and private equity–backed distributors. Throughout his career, he has guided multi-billion-dollar enterprises through M&A, integration, and large-scale transformation — consistently building financial frameworks that unlock sustainable growth.
His career highlights include:
- Chief Financial Officer, Envoy Solutions (a subsidiary of FEMSA (Fomento Económico Mexicano, S,A.B. de C.V.)– Led finance strategy during a period of rapid national consolidation and integration.
- Vice President & CFO, North American Corporation – Oversaw finance, IT, and operations for a specialty distributor and supported its successful acquisition and transition into Envoy Solutions.
- Senior Financial Leadership, Communications Supply Corporation (a WESCO subsidiary) – Partnered with Ali Hasham to build the financial case for proactive inside sales coverage, driving double-digit growth.
- Senior finance leadership roles at ConAgra Brands, Alliant Foodservice, and Fortune Brands.
As an Advisor, Zimmermann will:
- Impose CFO-level discipline on ROI models, proposals, and platform economics.
- Strengthen boardroom credibility, positioning Revenue Optics' solutions as strategic growth investments.
- Guide operational scale, ensuring the platform grows with Fortune 500 rigor.
- Shape platform expansion, positioning Revenue Optics as the category owner in distribution growth.
"Revenue Optics is not just a consultancy — it's a modern growth platform," said Zimmermann. "By embedding financial rigor into sales transformation, we can rewrite how distributors and their investors think about growth. I'm excited to help Ali and the team drive this next era."
More on PrAtlas
- Launch of Professional Private Autopsy Services to Support Families, Professionals, and Researchers
- He Started a New Career at 77; Maybe Not His Last
- "The Art of Philanthropy" — A Year-Long Campaign Supporting the USO and Military Veterans
- TRUE Palliative Care Launches as California Strengthens Commitment to Compassionate Care Under SB 403
- Mysterious Interstellar Object 3I/ATLAS Appears to Pause Near Mars, Exhibiting Periodic Light Pulses
"Matt's arrival signals the next chapter," said Ali Hasham, Founder & CEO of Revenue Optics. "He's been a CFO at scale, he's operated in PE-backed environments, and he's partnered with me directly on proving the ROI of inside sales. With his expertise, Revenue Optics gains the operational and financial muscle to match our ambition. This isn't just consulting — this is building the platform that will define the future of growth in distribution."
Zimmermann joins a growing bench of senior advisors as Revenue Optics accelerates its multi-engine growth strategy: consulting, recruiting, and platform expansion — with a clear path to category dominance.
About Revenue Optics
Revenue Optics is built by former sales leaders with decades of distribution expertise. The firm helps distributors and sales-driven organizations achieve sustainable growth by aligning sales strategy, recruiting, and enablement into one cohesive system. Positioned as Distribution's Growth Engine, Revenue Optics specializes in inside sales transformation, SDR recruiting, and performance-based consulting—equipping clients with the talent, tools, and operating discipline to modernize their sales models, expand account coverage, and unlock the next era of organic growth.
More on PrAtlas
- $73.6 Million in Order Backlog Poised for Explosive Growth in 2026; Streamlined Share Structure: Cycurion, Inc. (N A S D A Q: CYCU) $CYCU
- Osric Langevin Unveils "Quantitative Trend" Framework for Multi-Asset Analysis in Q4 2025
- Experience Days Named Among the UK's Top Christmas Gifts
- New Free Educational Bingo Cards Make Learning English Fun for First Graders
- Wzzph Provides Stablecoin Trading Solutions for Latin American Traders Amid Digital Currency Policy Adjustments
For more information, visit www.revenueoptics.com.
Press Contact
Name: Ali Hasham
Title: Founder & CEO
Email: Press@revenueoptics.com
Source: Revenue Optics
0 Comments
Latest on PrAtlas
- Generation Own: Why Young Americans Are Skipping Corporate Careers to Buy Million-Dollar Businesses
- Dongsheng's Titanium Recycling Business Enters Aerospace Sector by 2025
- Crowdfunding Campaign Tips Off for 'NAWFSIDE' Short Film Highlighting Pressure in Youth Sports
- Icarus IFE Systems Launches the Icarus One Portable Inflight Entertainment System — The World's Most Advanced Offline AI-Driven IFE Platform
- AEI Stands Firmly with Pakistani Aircraft Engineers facing retaliation for reporting safety concerns
- Literary fiction novel- 'Skylark' wins Bronze Medal
- Kaltra unveils reversible microchannel coils – engineered for modern heat pumps
- Phinge Announces Proposal to Combat Billions in Government Waste, Fraud, and Abuse with Proactive, Hardware-Verified Netverse App-Less Platform
- Taboo: The Lost Codes of Men — A Bold New Book Confronting the Crisis of Modern Manhood
- Phinge's Netverse to Redefine Clinical Trial Safety and Data Integrity with Netverse Patented, Hardware-Verified Platform
- 'Wild Hermit Wellness' Has Achieved Bestseller Status in Just 2 Months Since Launch Of Organic Skincare Line
- Easton & Easton, LLP Sues The Dwelling Place Anaheim and Vineyard USA for Failing to Protect Minor from Church Leaders' Sexual Abuse
- Lokal Media House Earns ServiceTitan Certified Marketer Status
- Wall Street's New Obsession? Tradewinds Aims to Revolutionize the $8B Gentlemen's Club Industry with National Peppermint Hippo™ Strategy $TRWD
- Poised for Major Growth with Strategic Military Orders, Global Expansion, and Groundbreaking Underground Mining Initiative $RMXI
- XRP fever is coming again, WOA Crypto helps the new trend and earns tens of thousands of dollars a day
- Inflation Rebounds Under Tariff Shadow: Wall Street Veteran Kieran Winterbourne Says Macro Signals Matter More Than Market Sentiment
- Mensa Foundation's New Science Program Encourages Hands-On Discovery
- Golden Paper Introduces TAD Hand Towel Technology, Ushering in a New Era of Premium Tissue Quality
- ReedSmith® Creates Founder-Investor Connections at The Investor Dating Game™ by Tech Coast Venture Network During LA Tech Week


